“The label doesn’t likely say ‘Was made for us by a really crappy company in Blakely, Ga.,’” Marler explained. “The consumer thinks they’re buying the retailer’s brand.”

Had a great talk with Julie of Supermarket News about the liability of retailers for products manufactured for them under a “private label”, when they simply sell a manufactured product and when that manufacturer goes bankrupt. However, the above quote says it all.  Bottom line is that customers should not be poisoned from eating food sold in retail – restaurants or grocery stores.