When I saw the headline: “McDonald’s to invest more than $100 million to speed up recovery after E. coli outbreak,” I was stupid enough to think that Ronald McDonald was going to invest in the safety of its food supply – guess I was wrong according to CNBC:

In the wake of last month’s E. coli outbreak tied to McDonald’s slivered onions, the fast-food giant said it will invest more than $100 million to boost restaurant sales and speed up the recovery at affected franchisees.

Of that total, $65 million will be invested into supporting owners who have lost business, targeting those in the hardest-hit states. Approximately $35 million will be invested in traffic-driving programs, including marketing efforts, according to a memo to owners and employees viewed by CNBC.

Well, I guess the bad Ronald is in control.