August 2008

Virginia Department of Health officials are continuing to investigate an E. coli outbreak at a popular Boy Scouts camp in the Blue Ridge Mountains that has affected 17 people so far.

The officials began receiving reports of sick children Sunday, when boys from about 70 troops and some adults returned home after a week at

The Connecticut Department of Public Health (DPH) and Connecticut Department of Agriculture (DOA) are investigating an outbreak of Escherichia coli O157 associated with consumption of unpasteurized milk produced at a dairy farm in Simsbury, CT.  A total of four cases have been identified; one is laboratory-confirmed as E. coli O157 at the DPH State Laboratory

My phone rings – I pick it up. I had a nice chat with the folks at Levick about the PR nightmare that companies get themselves into during a foodborne illness outbreak:

Attorney Bill Marler, of the Seattle-based firm Marler Clark, LLP, PS, is an accomplished personal injury lawyer and a major force affecting food safety policy in the United States and abroad. He and his partners have represented thousands of individuals in claims against food companies whose products have allegedly caused serious injury and death. During a career spanning three decades, Bill Marler has secured more than $300 million for his clients. He’s written for numerous legal publications and speaks on food safety issues around the world.

Here’s what he had to say about what class actions do to brands and how companies can best can move forward once they’re resolved. Key lessons from the other side…Continue Reading PR Industry Insight: Leading food-borne illness plaintiffs’ litigator Bill Marler, of Marler Clark Tells All